Create Viral Sales Video

Viral marketing is a buzz word in the Internet marketing community, but it's gone on in the offline world for years under other names ' "leveraging the market", "creating a buzz" or "word of mouth."

Online, viral marketing is the process of distributing a free resource and encouraging others to pass it along to others. Your free resource includes information about your paid product. As the resource gets spread around, your marketing message gets spread around too.

The first step is to come up with a free resource. It can be a white paper, training, a video, an audio recording, an online calculator, a game'.the possibilities are endless. Although this resource will be free it should also be of high quality.

Your market won't pass it along if it doesn't offer any help or doesn't work correctly.

Create it as if you were going to sell it and you'll maintain the right level of quality. If you make your resource timeless, you can profit from it for years to come.

Your resource should exploit the natural tendencies of other people. It will spread if it plays upon the needs of the people in your niche.

For example: the need to feel important, the need to get ahead, the need to make money or save money, etc. If your resource speaks to one of these needs, you can ensure that it will be passed on. People love to be in the know, feel like they are getting secrets and have insider tips.

If your niche can be related to one of these ideas, your viral marketing campaign will have more success.

The next step is to make it easy to transfer to others.

The simplest way is to give the people who download your resource a link that they can pass on to others. On the page where you are hosting the resource, you can add a link that will allow the visitors to e-mail it to others with one click.

You can also add icons for distributing your resource to social networking sites.

Whatever your delivery method is, make sure that you're ready for the big influx of traffic. When you run a viral marketing campaign, it will spread like wildfire, ideally.

This means that your website will be hit with a lot of traffic at once. Ensure that it can handle this amount of traffic so you won't have any server errors while you are running your viral marketing campaign.

It would be a shame for visitors to hit an error while they are visiting your site.

Once you've got the basics of your viral marketing campaign set up, you should promote it. Let people on your blog know that you've got a new free resource about it.

Blast it out on your Twitter account and let your Facebook friends know. You can even distribute an online press release to get more traffic to your viral marketing resource page.

About the Author:
Gabor Olah

P.S. Click Here To "Steal" The Exact Blueprint I Personally Use to Rake in Five Figures Every Single Month!